Opinion: First Wii U TV Advert Airs In The UK


The great British public got to see their first glimpse of the Wii U over the weekend with the first advert airing on television in the commercial break during the popular drama, Homeland.

The advert focussed mainly on what the new console brings to the market, with the GamePad taking centre stage. It showed how you can use it to play games and also the wondrous ability to take the gameplay from the big screen to the little screen should someone annoyingly want to watch TV…

Games shown off as examples included Nintendo Land, New Super Mario Bros. U, ZombiU, Tekken Tag Tournament 2, and Batman Arkham City: Armored Edition.

This is the first time the public has really seen what the Wii U has to offer which is great news but did it do its job?

In a way, yes, it covered all the main features and showed off some good gameplay but it did feel a little out of place on Channel 4 during a serious drama such as Homeland. Naturally this will get hold of a more mature audience, something that’s important, but I can’t help but feel it should have featured more of ZombiU, Call of Duty: Black Ops 2, Assassin’s Creed III and Mass Effect 3 if it was trying to impress and ultimately snare that demographic.

This advert would have been absolutely perfect were it aired during a Saturday night prime time show where the whole family is watching as it features a lot of content for the whole family to enjoy with the likes of New Super Mario Bros. U and Nintendo Land taking a lot of the limelight.

I wouldn’t be surprised at all if this very same advert found its way into the commercial break during next week’s iteration of the ever-popular X Factor. That’s where it belongs.

What did you think to the ad? Check it out below and let us know what you think.

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